
Brian Heater of Tech Crunch reviews Altra’s smart shoes.
It’s the next step in smart products—intelligent shoes that coach you to better running. Brian tried Altra Torin IQ shoes to help correct his running and prevent injury. With iFit technology housed living inside of the shoes, they’ll communicated directly with the iFit Altra app, available in the Google Play Store or the Apple App Store. iFit’s technology actually helps you improve your landing zone, impact strike, contact time, and cadence. Brian loved how comfortable the shoe was, and is excited to see even more Altra-iFit collaboration in the future!
Be sure to read more about Brian’s experience!

Luxury lifestyle magazine Coveteur highlighted iFit on NordicTrack treadmills! "[NordicTrack treadmills] come with iFit streaming capabilities, which gives users access to a library of 15,000-plus workouts, many filmed on location around the world (fancy a run in Bora Bora?)... The treadmill automatically adjusts incline to mimic the terrain shown in the streaming workout. It’s a ‘hands-free’ experience.” Read the full article here.
March 23, 2019

iFit technology on Altra shoes was featured in Runner’s World’s 2017 Tech Special! A few years ago, we teamed up with Altra to bring you the fitness shoes of the future. Altra Torin IQ shoes have iFit technology housed within the soles to help you track your landing zone, impact strike, contact time, and cadence. The shoes actually communicate with the iFit Altra app on your smartphone, so you’ll get real-time coaching from iFit fitness experts to help you improve your run! Runner’s world gave us major kudos in their Best New Running Tech category. Check out what they had to say about us!
April 24, 2017

If you think you’re training properly, you might be wrong. Metro UK featured Altra Torin IQ shoes recently, suggesting that their readers use the iFit technology-infused shoes to improve their training for the London Marathon. iFit’s razor-thin technology is actually housed in the shoe, providing you with the technology you need to improve your run. Especially when running a marathon, your running changes dramatically throughout the race, sometimes leading to injury or pain. But with the iFit Altra app on your smartphone, fitness coaches will help you through those difficult times to improve your running form, foot strike, and more. Discover how iFit’s technology can help you train for your next race!
April 9, 2017